Lighting giant Philips Lighting India will train 4,000 electricians and 800 channel partners for the Connected Lighting and the government’s 100 Smart Cities programme. This is a part of the company’s go-to-market strategy for the two rapidly emerging domestic lighting market segments.
“Installing and working with connected lighting is very different than installing a bulb. We will train, certify and coach 4,000 electricians that our company has under its engagement programme Ujjwal Jeevan, which focuses on brightening their lives,” says the company’s vice chairman and managing director Harshavardhan Chitale. “We are aiming to train 1,000 electricians by 2017 and want to reach out to the rest next year onward. Our company will equip them with all necessary skill sets to be ready and employable for offices, showrooms, houses that are aiming to be smart operations and living.”
According to Chitale, the company will also forge alliances with its 800 channel partners. “Our company will join hands with its 800 partners for handling bigger projects such as city tunnels, and big offices in the connected lighting domain. We will train, certify and coach them at our Philips Lighting Academy.”